Do you work for a Reactive Company? If you do it may be time for a change!


I received a phone call from an employee who works for a company that does not have solid processes in place which creates the staff to be reactive in their decision making and the management team is worried about protecting their own ass and less worried about the long term effects this type of behavior will have on their employees and business. 

As our conversation continued he expressed his concern about staying with the company because he felt his voice was not being heard and he felt in his capacity he could not effect change and felt as though his days are filled with feelings of working in a tornado and burning fire which changes by the hour. 

Here is the conversation that took place:

I've been working at my current company for about a year now, and I've noticed that the company is very reactive in its decision making. This means that they often make decisions based on what is happening in the moment, rather than planning ahead.

This reactive approach to decision making has a number of negative consequences. First, it can lead the loss of customers. If a customer has a bad experience, they are likely to take their business elsewhere. And if the company is constantly making changes, it can be difficult for customers to keep up with the changes and unfamiliar faces from employee turnover.

Second, it can lead to lower retention numbers. Employees who are constantly having to change their ways are more likely to leave the company. And if the company has a high turnover rate, it can be difficult to build a strong team.

Third, it can lead to employees who are not treating customers with care and a positive attitude. When employees are constantly stressed out and feeling like they are under pressure, they are less likely to be patient and helpful with customers.

"I've seen all of these negative consequences firsthand at my company. We've lost a number of customers, our retention numbers are low, and our employees are not always treating customers with the care and attention they deserve".

I believe that the company needs to change its approach to decision making. They need to start planning ahead and thinking about the long-term consequences of their decisions. If they don't, they will continue to lose customers, employees, and money.

How to Fix a Reactive Company

If you work for a reactive company, there are a few things you can do to help fix the problem.

First, talk to your manager about your concerns. Explain how the company's reactive approach to decision making is negatively impacting customers, employees, and the company's bottom line.

Second, get involved in the decision-making process. If you can, try to get your manager to involve you in making decisions that will affect your work. This will help you to feel more in control and less stressed out.

Third, be a positive role model for your colleagues. If you treat customers with care and a positive attitude, your colleagues are more likely to do the same.

If you and your colleagues work together, you can help to make your company a more proactive and customer-focused organization.


Working for a reactive company can be stressful and frustrating. However, if you are willing to speak up and get involved, you can help to make your company a better place.

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